Neighborhood Expert

Be the Local Expert

Are you positioned as the local expert in your market? Being your neighborhood expert means delivering a consistent, high quality experience for all customers. By providing coaching and consulting services to your customers, you become “the place to go” for _____. You build trust and customers are willing to pay extra for that level of […]

The Print Refinery Team

Do you provide proper training for your team?

Last week we talked about how to attract, engage and develop the right team members. One very important piece of engagement and development is team training. While most employers provide job-specific, individualized training, it is important to supplement this with initial and ongoing training for your full team. The first training piece should always be […]

holiday shots worth saving

Share-worthy shots for the holidays

The pictures we take during the holidays can be a bit mundane. We snap a couple of the family around the dinner table and a few during gift opening. But do you share those pictures? Do you look at them later? This year, get guaranteed share-worthy shots. Aim to capture the making-of moments and the […]

The Print Refinery Team

The Right Team: Your Ticket to Success

The right team can make or break you. An engaged team, rooted in a strong culture, is the ticket to customer experience and retention. Here are a few brief tips on attracting the right team members, developing their talents and keeping them engaged long-term. Define your culture and clearly communicate it to your existing team […]

HEIF or JPG

What the HEIF Happened to JPG?

Apple’s latest bombshell is a whole new image format and you may already be using it. HEIF stands for High Efficiency Image File and it replaces the JPG format in iOS 11. Where did this come from? Apple adopted it as a better way to save ever more complex images from iPhones, beginning with iOS […]